Maddy Savage

Maddy Savage is DME2018’s moderator and is an award-winning freelance foreign correspondent covering the Nordics for global media including BBC, Monocle and Nordic Business Insider. In true investigative Journalistic fashion, she’ll bring a large dose of energy and gravitas to the event, and vouches to craft challenging questions that force the speakers to go beyond the buzzwords.

Camilla Wallander

Camilla Wallander is the CEO of Berghs School of Communication. Within her role, Camilla plays a crucial role in shaping innovation and attracting talents to the industry. With first-hand experience of driving digital transformations within companies such as SAS and Nordiska Kompaniet, Camilla knows how to successfully manage teams in the digital era.

Get me the latest news about #DME2018!
I hereby authorise APSIS to email me about products, services, events and other special offers. I can unsubscribe at any time. I agree to APSIS using my data in accordance with the APSIS Privacy Policy.

Agenda at a glance

Hot insights from sizzling speakers
Learn the latest digital marketing trends from internationally known keynote speakers and industry-leading companies. You’ll get to hear real examples and qualified tips to use in your own everyday work and new challenges, opening up your way to stand-out marketing and increased business success.


08.00 - 09.00
09.00 - 10.30
10.30 - 11.00
11.00 - 11.45 BREAKOUTS
11.45 - 12.45
12.45 - 13.30
14.30 - 15.00
15.00 - 16.30
16.30 - 17.00

On stage


Maddy Savage


Camilla Wallander

DME2018 blog

Maddy Savage guides you beyond the buzzwords!

DME has a clear mission: to go beyond the buzzwords. Why? Because we believe it’s time for a more intuitive and more intelligent way to talk about data-driven marketing. And that starts with us coming back to a human – less buzzwordy – way of tackling the challenges and opportunities ahead. In order to accomplish our bold mission, we need a brave moderator who dares to move the discussion beyond the buzzwords to unravel the insights that actually matter. So, we went out to search for someo...

Read Article

Upcoming post!

Read Article

Upcoming post!

Read Article

Venue for DME2018

DME2018 takes place at Clarion Hotel and Congress Malmö Live, located next to Malmö Central Station and APSIS HeadQuarter (Dag Hammarskjölds torg 4). Are you planing to stay at Malmö Live during DME? Please get in touch with APSIS to receive your discount code.

Get in touch with APSIS
Telephone: +46 40-24 97 70

Get your Early Bird Tickets!

Why wait for the prices to rise and the venue to be sold out? Join us for a day of international keynotes and buzzword-free breakouts sessions before it’s too late.

Your DME ticket includes
1 day, 4 keynotes speakers, 500 participants
2 breakout sessions
Breakfast, lunch, coffee and mingle party

Early bird: 20/6: €190 (ends 15/7)
Summer special: €290 (16/7 - 31/8)
Regular price: €350 (1/9 - 7/11)


In 2010, we at APSIS realised that some marketers felt a bit left out in the cold. As a pioneer in email marketing, we saw the need for a Scandinavian conference where data-driven marketers would get the latest trends and industry insights from international speakers.

Since that day, Email-Marketing-Evolved (EME) became one of the most popular marketing events in the Nordics, gathering business leaders, industry influencers and digital marketers who where looking for smart ways to evolve their business using the right data.

Over these amazing eight years we’ve met thousands of marketers taking part in our keynotes and workshops. Do you want to know their secret to success?

Data-driven companies are not the ones jumping on the latest buzzwords or the most complex technology. Those who actually succeed has one thing in common: A digital mindset that’s constantly trying to evolve.

That’s why 2017 marked the last year of EME, and that’s why 2018 is the first year of DME.

Marketing evolves, so do we.

⇣   Read more   ⇣