Maddy Savage is DME2018’s moderator and is an award-winning freelance foreign correspondent covering the Nordics for global media including BBC, Monocle and Nordic Business Insider. In true investigative Journalistic fashion, she’ll bring a large dose of energy and gravitas to the event, and vouches to craft challenging questions that force the speakers to go beyond the buzzwords.
Data or Gut: What should a modern marketer trust? Zoë Chance is a Yale School of Management professor and a master of the art of persuasion. With a passion for turning knowledge into practice, she’ll focus on how you can influence perception and pave the way for even smarter decision-making.
What does LEGO, De Beers, Armani, Facebook, Google and Carlsberg have in common? Probably one of the best marketers in the world.
Sara Riis-Carstensen is the creator of LEGO’s global brand strategy. She draws on experience from positions at De Beers, Carlsberg and Giorgio Armani and she inspires her audience with energy and excitement.
She has worked directly with digital game changers like Google Zoo, Amazon Media Group, and Facebook Creative Shop to challenge the status quo and work with data to constantly optimise brand initiatives.
At DME2018, she’ll take the stage to let you know how to use data to build a brand brick by brick.
Camilla Wallander is the CEO of Berghs School of Communication. Within her role, Camilla plays a crucial role in shaping innovation and attracting talents to the industry. With first-hand experience of driving change within companies such as SAS, Nordiska Kompaniet and Berghs, Camilla knows how to successfully manage teams in the digital era.
The death of the traditional CMO: a new breed is emerging.
Cecilia Hjertzell is a Swedish entrepreneur and co-founder of CMO goes TECH, an international network for the CMOs of the future. She serves as board member and senior business advisor to a number of companies in their digital transformation towards becoming data driven. A major change, in which the Marketing department plays a crucial role.
Apart from four keynotes, we’ll arrange breakouts with three tracks that consist of three sessions each.
Are you a C-Level professional who wants to expand your knowledge in the company of like-minded peers? In that case, this track is tailored with three sessions to suit your needs:
Apart from four keynotes, we’ll arrange breakouts with three tracks that consist of three sessions each.
Are you a marketer professional who wants to expand your digital marketing knowledge together with like-minded peers? In that case, this track is tailored with three sessions to suit your needs:
Apart from four keynotes, we’ll arrange breakouts with three tracks that consist of three sessions each.
Are you an APSIS parter who wants to expand your digital marketing horizons with other partners and like-minded peers? In that case, we have three sessions tailored to your wants and needs.
Hot insights from sizzling speakers
Learn the latest digital marketing trends from internationally known keynote speakers and industry-leading companies. You’ll get to hear real examples and qualified tips to use in your own everyday work and new challenges, opening up your way to stand-out marketing and increased business success.
AGENDA
Zoe Chance is a Marketing Professor at Yale school of Management, writer and keynote speaker for DME2018. (more…)
Maddy Savage is back in business to put a pin in all that buzz! This time around, she scheduled a si...
DME2018 is less than four months away. But what can you expect from the event? Let's paint a picture...
DME has a clear mission: to go beyond the buzzwords. Why? Because we believe it’s time for a more in...
DME2018 takes place at Clarion Hotel and Congress Malmö Live, located next to Malmö Central Station and APSIS HeadQuarter (Dag Hammarskjölds torg 4).
Get in touch with APSIS
Telephone: +46 40-24 97 70
Email: dme@apsis.com
Join us for a day of international keynotes and buzzword-free breakouts sessions before it’s too late.
1 day, 4 keynotes speakers
3 breakout sessions
Breakfast, lunch, coffee and mingle party
Price: €350
In 2010, we at APSIS realised that some marketers felt a bit left out in the cold. As a pioneer in email marketing, we saw the need for a Scandinavian conference where data-driven marketers would get the latest trends and industry insights from international speakers.
Since that day, Email-Marketing-Evolved (EME) became one of the most popular marketing events in the Nordics, gathering business leaders, industry influencers and digital marketers who where looking for smart ways to evolve their business using the right data.
Over these amazing eight years we’ve met thousands of marketers taking part in our keynotes and workshops. Do you want to know their secret to success?
Data-driven companies are not the ones jumping on the latest buzzwords or the most complex technology. Those who actually succeed has one thing in common: A digital mindset that’s constantly trying to evolve.
That’s why 2017 marked the last year of EME, and that’s why 2018 is the first year of DME.
Marketing evolves, so do we.
